Paris is the soul and source of inspiration & artistic expression here. Modernity and vintage are it’s philosophy and elegance is it’s ambition. Paname is the arty nickname given to the city of lights.
Paris is, of course, full of mythical places like Montmartre, le Moulin Rouge, le Marais, le Père Lachaise, la Bastille among others. The idea of Paname is to communicate the image, heart and essence of Paris, therefore promoting the very same values and story which inspired its creation.